Diploma project, ECAL 2017
in BACHELOR MEDIA & INTERACTION DESIGN
by Thomas Faucheux
Teacher(s): Alain Bellet, Cyril Diagne, Gaël Hugo, Christophe Guignard
Uncovering an online socks store, "Sockciety" offers a way of consuming in which personal data issued from social networks are converted into rights or inhibitions to purchase.
It is also a reflection on the consequences of the “datatification” of the world, mingled with a system of perverse gamification where all quantified actions become criteria for evaluation, necessary to the obtention of a uniform.
Photo ECAL/Younès Klouche