On the occasion of the Milan Design Week (7 to 12 June 2022), Phaidon and ECAL/University of Art and Design Lausanne are pleased to present "The ECAL Manual of Style" – a book which proposes a comprehensive, first-time revelation of the revered Swiss design institution’s fascinating teaching methodology, brought to life via a curated collection of its most innovative student projects.
Founded in 1821, ECAL is widely considered to be among the world’s leading art and design institutions, described byIt's Nice That as ‘the Oxbridge, the Harvard, or the MIT of the design world’. In The ECAL Manual of Style", ECAL’s design pedagogy is introduced via a central question posed to the internationally renowned designers, critics, and writers linked to ECAL: ‘How to best teach design today?’. The answers from luminaries highlight the school’s unique approach to teaching, in which individual style is not only encouraged, but rigorously pushed to develop into its most coherent professional form. Edited by acclaimed designer and writer Jonathan Olivares and ECAL Director Alexis Georgacopoulos (graphic design: Gavillet & Cie), this book surveys a selection of defining projects, simultaneously groundbreaking and functional, by students and their tutors.
Published to coincide with the school’s 200th anniversary, The ECAL Manual of Style reveals a creative methodology in action, readily molding to accommodate the needs of the future.
Luminaries
Johanna Agerman Ross – Yves Béhar – Camille Blin – Erwan Bouroullec – Ronan Bouroullec – Pierre Charpin – Kim Colin – Alexandra Cunningham Cameron – Konstantin Grcic – Marva Griffin – Stéphane Halmaï-Voisard – Mette Hay – Jaime Hayon – Anniina Koivu – Nicolas Le Moigne – Sabine Marcelis – Ravi Naidoo – Hans Ulrich Obrist – Eugenio Perazza – Alice Rawsthorn – Deyan Sudjic – Patricia Urquiola
ECAL Alumni
Ini Archibong – Thilo Alex Brunner – BIG-GAME – Michel Charlot – Jung-You Choi – Christophe Guberan – Moisés Hernández – Maria Jeglinska-Adamczewska – Fiona Krüger – Carolien Niebling – Léa Pereyre – Julie Richoz – Adrien Rovero – Brynjar Sigurðarson – Francisco Torres – Alexis Tourron & Stefano Panterotto – Hongchao Wang – Giorgia Zanellato & Daniele Bortotto
Opening hours
7 – 11 June, 11am – 8pm / 12 June, 11am – 4pm
Spazio Orso 16
Via dell’Orso 16
20121 Milano
HD images
https://press.ecal.ch
07–12.06.2022
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