![Joël Passieux – Rural](https://ecal-media.sos-ch-gva-2.exo.io/filer_public_thumbnails/filer_public/41/77/41772721-f7f6-4bcd-a11a-ce62a8169032/2a5fac113e50a8303243a84ae4386a17.jpg__800x800_q85_ALIAS-feed-thumbs_subsampling-2_upscale.jpg)
GRAPHIC DESIGN
Joël Passieux – Rural
with Ian Party, Jonas Vögeli
Rural This project is the result of a typographical interpretation of the passion I share with my childhood friends to perpetuate the ancestral traditions of my region : Rural is a modern typeface although strongly inspired by archaic typographic forms. I developed two cuts, regular and display : the first optimized for use in body text, and the second for use in larger sizes. www.joelpassieux.com