GRAPHIC DESIGN

Type Design BA1 S1 2024/2025

with Robert Huber

Designing a logotype means defining a strong visual identity anchored in a specific context. First-year Graphic Design students developed a hand-drawn logotype based on a subject, theme, or environment of their own choosing. This creation was informed by prior research in typographic archives. Each student produced a reference booklet and a specimen system based on six or more typefaces, to ground their visual and conceptual exploration. Balancing typographic culture and contemporary expression, each project investigates what makes a visual identity truly distinctive.

GRAPHIC DESIGN

ALICE FRANCHETTI WORKSHOP – RICHARD NEUTRA

with Alice Franchetti

During this workshop, each student was tasked with designing a poster inspired by the architectural legacy of Richard Neutra. Drawing from his modernist philosophy and formal principles — clean lines, transparency, strict geometry, and integration with the landscape — each student visually reinterpreted Neutra’s ideas within a 2D graphic format.

GRAPHIC DESIGN

Visual Identity BA1S2 – Collector

with Adeline Mollard

During the visual identity course with Adeline Mollard, the students had to develop an identity project promoting a collection chosen by them. Each project includes the design of a catalogue contextualising and presenting the collection, together with the design of a poster.

GRAPHIC DESIGN

Image Creation BA1S2 – Insta Books

with Guy Meldem

In the age of social media, Instagram has become a true space for graphic experimentation. This semester, first-year Graphic Design students created a printed edition of at least 100 pages, exploring the question: what does it mean to design for Instagram? Through this investigation, they examined the platform’s visual codes, its attention-driven dynamics, and the graphic forms it inspires. Each project reflects on how these creations can be translated, extended, or reinterpreted in the digital space. Balancing printed matter and online presence, these works outline new ways of inhabiting both images and networks.

GRAPHIC DESIGN

MEDIA & INTERACTION DESIGN

PHOTOGRAPHY

ECAL Night Live

with Vincent Veillon, Paul Walther, Florian Pittet (Sigmasix), Vincent Jacquier, Julien Gurtner

During an intensive week, first-year students from the Visual Communication department at ECAL had the opportunity to create and produce the first edition of ECAL Night Live. The goal was to design a show inspired by satirical television formats. Divided into multidisciplinary teams—including students from the Bachelor programs in Graphic Design, Media & Interaction Design, and Photography—they collaborated to create all the content, set design, and visual identity of the show, delivering a fully homemade project in record time. The main theme revolved around self-mockery, targeting the visual communication professions, students, and the institution itself, with a subtle touch of current events. This project was supervised by Vincent Veillon and Paul Walther, directors of the RTS show 52 Minutes, as well as Florian Pittet, a digital scenography expert who guided the creation of the show's set design.

GRAPHIC DESIGN

Editorial Design BA1 S1 2024/2025

with Harry Bloch

During the editorial design course with Harry Bloch, the 1st year students developed, during the fall semester, an edition around a personal survey.

GRAPHIC DESIGN

Visual Identity BA1 S1 2024/2025

with Adeline Mollard

During the visual identity class, first-year Bachelor's students in Graphic Design were tasked with creating a poster project based on a randomly assigned event. They had to define their own visual system and explore a series of hand-drawn typographic posters. The visual identity of the event was developed through a poster and a flyer, accompanied by a research booklet documenting their entire creative process.

GRAPHIC DESIGN

Type Design BA1 S1 2024/2025

with Robert Huber

First-year students were invited to manually sketch the typographic skeleton of lowercase alphabet letters. The objective was to maintain the proportions, curves, and characteristic axes of each letter while paying close attention to visual coherence and consistency in the drawing.

GRAPHIC DESIGN

Image Creation BA1 2024/2025

with Guy Meldem

First-year students were invited to design their own coloring book, while exploring bichromy and experimenting with different printing techniques to create the cover.