Maxwell
Ashford

Enseignements

Fogo Island Plastic Free Kites

PRODUCT DESIGN

Fogo Island Plastic Free Kites

Workshop with Camille Blin, Maxwell Ashford, Anthony Guex, Anniina Koivu

Fogo, nicknamed ‘a rock in the ocean’ is a small island situated off Newfoundland, Canada. As a part of a larger on-going semester project, 2nd Year Master Product Design students of ECAL, completed a short, fun, few day workshop, utilising one of the most abundant resources on the island - wind. Working in collaboration with the ShoreFast Foundation - an organisation working in numerous avenues to create a sustainable economy on the island, students developed plastic free kites. Fogo Island has the intention of becoming completely plastic free in the coming years and as their tourist numbers increase memorabilia of this special place are in higher demand. The developed kites are therefore to be made on the island and intended for the Fogo Island Workshop gift shop. Using Birch Wood, Ripstop Organic Cotton and hemp fibre string the students created a range of designs, taking reference from the unique features of the island.

Projects

Maxwell Ashford – RUEI-01 - Robotically Recyclable Shoe. In collaboration with ABB.

PRODUCT DESIGN

Maxwell Ashford – RUEI-01 - Robotically Recyclable Shoe. In collaboration with ABB.

Diploma project by Maxwell Ashford

Mention Très bien Prix BCV + Prix Eyes on Talents In standard recycling, objects arrive in industrial warehouses facilities as unknown entities, with no communication about the components. They are fed into shredders which reduce them to a mixture of materials that are then painstakingly sorted. Coatings, glues, colours and other aspects mean that pure material fractions are near impossible to extract. The RUEI-01 shoe concept was designed to be recycled by a robot and contains all the information pertaining to itself in a digital form. This allows robots to “un-manufacture” the shoe, disassembling and separating materials with all data provided, even colour codes and original sources of materials. Existing recyclable shoes focus on mono-materialising. RUEI-01 evaluates the potential for multi-material durability and performance, with recycling by automation.

Diplôme 2021

PRODUCT DESIGN

Diplôme 2021

Diploma project with Camille Blin, Augustin Scott de Martinville

Diploma project 2021 www.ecal-diplomes.ch