Alberto Malossi – Beaujon
Diploma project with Kai Bernau, Alice Savoie
Beaujon is a typeface family consisting of five weights and five corresponding italics. Primarily designed for contemporary text setting, its origins can be traced to Pierre Simon Fournier’s contrast model (1764) and landmark Dutch baroque types, such as the ones by Nicholas Kis (1690). Beaujon leverages its influences liberally and quite unsystematically, striving to build tension among rather organic gestures and an intrinsically digital construction. This essential discrepancy gives Beaujon a peculiar effervescence in both running text and larger, more flamboyant display usage.