Alexandre
Lescieux

Projects

ON 2040 - MASTER TYPE DESIGN

TYPE DESIGN

ON 2040 - MASTER TYPE DESIGN

with Larissa Kasper

Following a collaboration with the Swiss avant-garde brand On, ECAL is proud to present the interdisciplinary work carried out jointly by the 2nd year students of the Product Design, Photography and Type Design Masters.

Alexandre Lescieux – Radiolar

TYPE DESIGN

Alexandre Lescieux – Radiolar

with Alice Savoie, Matthieu Cortat

Radiolar was inspired by Heinrich Jost’s Jost Mediaeval (1927), which marked a turning point in typography, as geometrically constructed sans serif typefaces started appearing, namely Erbar (1926), Kabel (1927), and Futura, which was published under Jost’s own direction by Bauer. Jost Antiqua seems to be the first serif typeface to go down this utopian path of elementary typography. How does one synthesise the geometric and the organic in typography? Radiolar, named after the spherical marine micro-organisms whose skeletons are made up of highly detailed spicules, attempts to answer this question. Its forms have the intense warmth of calligraphy and the utopia of rationality through geometry, oscillating between complexity and simplicity.

Böcklin Zoo

TYPE DESIGN

Böcklin Zoo

with Karl Nawrot

Workshop with Karl Nawrot. Handpainted compositions inspired by the typeface Arnold Böcklin from Schriftgiesserei Otto Weisert (1904).

Alexandre Lescieux – Rohny

GRAPHIC DESIGN

Alexandre Lescieux – Rohny

with Aurèle Sack, Nicole Udry

Rohny is back & horny! Attractive, spiky yet smooth. Genuine stunner. 16 styles. Geared 4 action. Skinny 2 xtra large. L B R M SBL BL EBL & BLK. Can be tilted. 500 glyphs/style. Well-equipped. Non-binary, chat on paper & screen. Versatile and Latin. Connoisseurs only. Take me anywhere. Soon ready in xtreme & low contrast. Born in the USA. Previous location: 606–614 Sansom Street, Philadelphia. For an experience you won’t forget. Contact me at rohny20@icloud.com for a good deal.

Multiple Choices

GRAPHIC DESIGN

Multiple Choices

with Gilles Gavillet, Jonathan Hares

Pick a subject, an editorial style, and a medium – either book or digital.

Body City

Body City

with Angelo Benedetto, Vincent Jacquier, Mitch Paone (Dia Studio), Jean-Vincent Simonet

Mapping of the Body City show Unique creation imagined for Lausanne en Jeux ! - the animation program of the Youth Olympic Games Lausanne 2020 - Body City is a show where arts and urban sports meet in an impressive open-air setting, on the central square of Lausanne. "Bodies in fusion with the city", it is from this strong image that Nicolas Musin conceived and realized Body City, a contemporary show questioning the relationship of the young generations to the city. On an open-air stage representing a city in constant mutation, more than 50 performers aged between 9 and 30 will cross their disciplines, bringing together arts and urban sports such as skateboarding, BMX, rollerblading, scooter, parkour and dance. A poetic and spectacular journey in the heart of Lausanne, where video, sound and light are mixed together! Imagined within the framework of Lausanne en Jeux, this show is above all a work of youth supported by art schools and training centers for urban disciplines established in the agglomeration of Lausanne. Thus, Body City has brought together different actors from Lausanne such as students from ECAL (video design), HEMU (composition of the original music and recording of the soundtrack), dancers from the Ecole-Atelier Rudra Béjart (dance and percussion), JDSEvents (hip hop, breakdance) as well as the riders from La Fièvre and the plotters from X-Trem Move. The mapping of the show was created by the students of the Visual Communication Department (BA Graphic Design, BA Photography, BA Media & Interaction Design) under the direction of Vincent Jacquier, Angelo Benedetto, Jean-Vincent Simonet and Mitch Paone while the editing was done by Amaury Hamon and Clément Lambelet.

An addendum for the Universal Declaration of Human Rights

GRAPHIC DESIGN

An addendum for the Universal Declaration of Human Rights

with Roosje Klap

During this workshop, all students were asked to write an extension article for the Universal Declaration of Human Rights, which together formed an addendum for this historical text. It has formed a new part of the temple that hold and protect our humanity. To provide contextual background to the work, students had been reading and discussing an article each day, followed by a daily topic. By the end of the week, an extension of the Universal Declaration of Human Rights was celebrated in the form of 20 flags and a collaborative video of 20×20 seconds.

Design en contexte

GRAPHIC DESIGN

Design en contexte

with Nicole Udry

Editorial Design

GRAPHIC DESIGN

Editorial Design

with Diego Bontognali

Identité Visuelle

GRAPHIC DESIGN

Identité Visuelle

with Jonas Wandeler

The international typographic style, also known as Swiss style, is a trend in graphic design developed in Switzerland in the 1950s by Armin Hofmann and Emil Ruder. It emphasizes simplicity, readability and objectivity, using sans-serif fonts as the main and structuring element of the design. Among the corporate identities and logos emblematic of the international style are American Airlines (1967, Massimo Vignelli) Fiat, (Jean Reiwald and Armin Vogt), or Swissair (1978, Karl Gerstner). (source: wikipedia) One of the effects of this very widespread (and rather rigid) style is that everything ends up looking the same. During the next semester, you will give a brand an identifiable personality, in the figurative sense of the word.

Type Design

GRAPHIC DESIGN

Type Design

with Aurèle Sack

Workshop Studio Feixen

GRAPHIC DESIGN

Workshop Studio Feixen

by Marvin Armand, Sidonie Bays, Guillaume Besson, Arnaud Claret, Elise Connor, Jean Ducret, Loïc Dupasquier, Astrid Durand, Basile Fournier, Leah Hardy, Lucas Haussener, Bruno Jolliet, Alexandre Lescieux, Niki Paltenghi, Noé Proton, Aurore Péry, Lou Rais, Jean Reynaud, Arthur Seguin, Andréa Uldry

Projet de création

GRAPHIC DESIGN

Projet de création

with Guy Meldem

Orbis Pictus Politicus

GRAPHIC DESIGN

Orbis Pictus Politicus

with Jonas Vögeli

Bloc Week with Jonas Vögeli (Hubertus Design)

A–Z

GRAPHIC DESIGN

A–Z

with Harry Bloch

Composition of a textual alphabet with the 26 letters of the Latin alphabet. 1 letter = a word This list must represent each student in one way or another.

Manual

GRAPHIC DESIGN

Manual

with Guy Meldem

Creation of a manual about a theme chosen by the student.

Events

ECAL×On,23.09–08.10.2022,Zürich

EXHIBITIONS

ECAL×On,
23.09–08.10.2022,
Zürich

Following a collaboration with the Swiss avant-garde brand On, ECAL presents the interdisciplinary work carried out jointly by the 2nd year students of the Product Design, Photography and Type Design Masters. An exclusive exhibition to discover from 23 September to 8 October 2022 in Zürich.

Articles

ECAL×On : interdisciplinary collaboration to rethink the brand's universe

PARTNERSHIP

ECAL×On : interdisciplinary collaboration to rethink the brand's universe

Following a collaboration with the Swiss avant-garde brand On, ECAL is proud to present the interdisciplinary work carried out jointly by the 2nd year students of the Product Design, Photography and Type Design Masters.