Alice Graff

Alice
Graff

Projects

INDUSTRIAL DESIGN

Alice Graff – Tijolo

by Alice Graff

In many parts of the Global South, especially in Brazil, building a home sometimes means building it yourself with few tools, limited means, and whatever is at hand. Tijolo was born from this reality. A kit of raw earth bricks, air-dried and made from soil, water, and recycled paper. They interlock in a staggered pattern, without mortar or heavy tools. On their surface, two volumes: designed to clip in cables or pipes no drilling, no breaking. You can change your mind. You can also seal them up, leaving a mark, a rhythm.

INDUSTRIAL DESIGN

Newspaper

with Elric Petit

Newspaper is an industrial design project that aims to cultivate fresh ideas with the potential to seamlessly integrate into our contemporary society and its economy. Under the guidance of Elric Petit, each student had the possibility to explore a chosen topic, expressing their personal affinities and interests, thereby enhancing the overall project experience. In the spirit of multidisciplinarity, the students underwent a writing workshop with a professional journalist, which culminated in 25 articles written by the students on their individual projects, collected in a printed journal.

INDUSTRIAL DESIGN

ECAL x AGO - Seoul Highlights

with Adrien Rovero

AGO Lighting has come together with ECAL Bachelor students in Industrial Design, under the guidance of Swiss designer Adrien Rovero, to conceive a collection of lighting installations to be used in public places such as museums, hotel lobbies, coffee bar and so on. Focusing primarily on the spatial aspect of light, our approach was to design lighting structures based on components supplied by AGO and inspired by the fabric of Seoul, rather than creating mere lamps.

INDUSTRIAL DESIGN

BY HAND

with Friederike Daumiller

Even if it seems that digital is taking over analog, there's still an interest and need for us as humans to have a physical connection to our daily tools. So many designers swear by their drawing routine and real-life experimentation still plays a important role in our practices. Under the guidance of Friederike Daumiller students took the challenge to design their own interpretations of hand writing and hand drawing instruments always referring to their hands-on tests and experience.

INDUSTRIAL DESIGN

ECAL x FREITAG - Access over ownership

with Christophe Guberan

Second-year industrial design students collaborated with Zurich-based brand FREITAG Lab, leveraging their expertise in environmental awareness, material upcycling, and the circular economy. Using the FREITAG manifesto as a foundation, they developed new shared products centered on the principle of "access over ownership."

INDUSTRIAL DESIGN

RAPID LIQUID PRINT

with Bjorn Sparrman, Hamilton Forsythe

A short and engaging workshop held in collaboration with Rapid Liquid Print, a Boston-based startup and spinoff of the MIT Self-Assembly Lab, explored the fundamentals of Embedded 3D Printing by questioning, in both technical and poetic terms, what defines a curve, a surface, or a thickened volume as it transitions from the digital to the physical world.

INDUSTRIAL DESIGN

Filiforme – 2025

with Tomas Kral

In this project, first-year students were invited to design an object using wire as their main creative material. The aim was to explore the expressive and structural potential of this linear and flexible medium, while developing a personal and innovative approach. Bending, twisting, braiding or welding the wire became a way to experiment with form, balance, and lightness, and to rethink the function of the object through the limitations of the material.

INDUSTRIAL DESIGN

TRANSPORTER

with Elric Petit

This project explores the broad theme of transport. Since the dawn of time, our strength and energy have been limited — which is why we’ve always been inventive in finding ways to move the things around us. First-year students were asked to design an object that intelligently and comfortably moves or transports the elements they chose.

INDUSTRIAL DESIGN

Bag It

with Stéphane Halmaï-Voisard

For this project, the 1st year BA Industrial Design students had to design a bag, or a collection of bags.