Diploma project (2019) by David Massara
Ripley considers how to optimize legibility in an on-screen environment; the idea is to transpose the legibility rules of body text from print to new media.
This typeface is a toolbox that combines a multitude of axes to provide the reader with ideal reading comfort. Furthermore, the font itself is programmed to respond to light sources. It adapts to ambient surrounding light changes throughout the day, increasing readability, in order to protect the reader from eye strain.
This project confirmed my ambition to continue my career in the fi eld of typography.
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BA GRAPHIC DESIGN
with Robert Huber
First-year students were invited to manually sketch the typographic skeleton of lowercase alphabet letters. The objective was to maintain the proportions, curves, and characteristic axes of each letter while paying close attention to visual coherence and consistency in the drawing.
BA GRAPHIC DESIGN
with Aurèle Sack
The third-year students had to develop a typeface and digitize it.
BA GRAPHIC DESIGN
by Diego Steiner
Hybrid Modules explores the link between traditional craftsmanship and contemporary technologies through the creation of a 3D-printed modular typographic tool for use with a manual letterpress. Designed on a grid, the modular alphabet becomes a set of physical dies, which can be inserted by hand into the press. The slow, repetitive process becomes an integral part of the visual language, making visible the time and care of the gesture. A series of A2 posters promotes a series of fictitious conferences entitled “ART, CRAFT & TECHNOLOGY - Guests in Switzerland”.
BA GRAPHIC DESIGN
with Aurèle Sack
Second-year students were required to develop the whole alphabet for one typeface.
BA GRAPHIC DESIGN
with Aurèle Sack
Second-year students were required to manually develop the lowercase letters of two typefaces.