Holy Masculinity

Projects BA GRAPHIC DESIGN

Andréa Uldry – Holy Masculinity

Are boys and men ultimately designed and destined to be strong, fighters, heads of households? This anthology addresses and recontextualises what masculinity is, how it has developed and where it stands today. What if we rethought masculinities, since they are indeed manifold? Through various texts, accounts and self-portraits, we discover a sample group of men from real life, what they think and how they feel about themselves.

Diploma project (2020) by Andréa Uldry

Know-how
Editorial
Holy Masculinity
Holy Masculinity
Holy Masculinity
Holy Masculinity

1/4
Holy Masculinity
Holy Masculinity
Holy Masculinity
Holy Masculinity
Holy Masculinity
Holy Masculinity
Holy Masculinity
Holy Masculinity

1/8

Projects related to Editorial
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Staged Photography – 2026

BA PHOTOGRAPHY

Staged Photography – 2026

with Charlotte Krieger

Unseen This course introduces students to the creation of a seven-image series built around the theme Unseen. They will learn to combine set design, characters, and lighting to produce strong, coherent staged images. Through a practical and technical approach, the course develops their ability to conceive and manage a complete photographic project, direct models, work with natural and artificial light, and collaborate under conditions similar to professional editorial or commercial shoots. Students will refine their photographic vision while preparing for the creative and technical demands of the industry.
Contextual Design – BA2 S2 2026

BA GRAPHIC DESIGN

Contextual Design – BA2 S2 2026

with Adeline Mollard

  Genius Loci, or the spirit of the place, refers to the unique identity or essence of a location. In architecture, this principle suggests that the specific characteristics of a place should be reflected and extended in a design. In the case of the second-year graphic design students, they have applied this principle to communication projects focused on promoting or extending the identity of a particular place through design. Their work likely explores how to visually capture and communicate the essence of a space, using graphic design elements that resonate with the architectural features or history of the place.    
Editorial Design – BA2 S2 2026

BA GRAPHIC DESIGN

Editorial Design – BA2 S2 2026

with Diego Bontognali

As part of this editorial design course, students developed a research-based project focused on the selection and design of texts around a shared theme. Based on a curated set of sources, each project presents two editions with identical content, produced in both a large and a small format.  
Image Creation BA3 – S1 25–26

BA GRAPHIC DESIGN

Image Creation BA3 – S1 25–26

with Guy Meldem

Third-year students had to produce an edition over half a semester, discovering as their subject an event that appeared in the newspaper on the date of the first lesson.
Visual Identity – BA2 S2 2026

BA GRAPHIC DESIGN

Visual Identity – BA2 S2 2026

with Adeline Mollard

As part of the visual identity course with Adeline Mollard, the students developed a visual identity based on a randomly drawn business card. By appropriating a graphic element and its title, each project offers a singular interpretation of it. Each proposal also involves the selection of a tool linked to the associated event (tattoo machine, sander, lithography equipment, etc.), used as a conceptual and graphic extension of the project. The identity is deployed across a range of formats, from business card to F4 size, including posters, flyers, business cards, as well as an animated poster.

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BA GRAPHIC DESIGN
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