Mo DATA/Co DATA

The economic crisis is wreaking havoc. As well as the largest multinationals and the local market, competitors are forced to merge to survive. Each student creates a new identity representing the consolidation of two brands in the same sector (eg Gucci Chanel +, + Nestle Unilever, Marlboro Camel + ...).

Studio project (2015) by Amaury Hamon

The economic crisis is wreaking havoc. As well as the largest multinationals and the local market, competitors are forced to merge to survive. Each student creates a new identity representing the consolidation of two brands in the same sector (eg Gucci Chanel +, + Nestle Unilever, Marlboro Camel + ...).

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