Projects MA PRODUCT DESIGN

Sebastiano Gallizia – FrameCraft

Framecraft focuses on redesigning the production process of custom-made bikepacking frame bags. As a foundation for my research I have drawn upon my prior experience in a small business where I handcrafted bikepacking bags. These bags are directly strapped to the frame instead of using a traditional pannier rack but, due to the unique nature of each frame, bikepacking bag producers cannot achieve a proper fit.

To solve this, I suggest automating the manufacturing process and establishing a Micro-Factory that bridges the gap between custom craftsmanship and industrial efficiency. Every aspect of production, from pattern design to fabric cutting and graphic tracing, is fully automated. This approach addresses challenges in achieving a proper bag-to-bike fit, while promoting local production in Europe, and tackles concerns related to labour-intensive sewing.

Diploma project (2023) by Sebastiano Gallizia

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