Labour Tool Product

Projects MA TYPE DESIGN

Labour Tool Product

“Labour, Tool, Product” is an editorial project, self-initiated by Samira Schneuwly. The book explores the universal profession of farming, its evolution and the technologies and possibilities associated with it through carefully curated images from ETH Zürich’s online image archive and excerpts from her great-grandfather’s and grandfather’s inventory books.

Studio project (2022) by Samira Schneuwly

Know-how
Editorial

1/5

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Editorial Design BA2 S2 2024 - 2025

BA GRAPHIC DESIGN

Editorial Design BA2 S2 2024 - 2025

with Diego Bontognali

Development of an editorial system deployed across three publication formats, centered on the theme of prohibition.
Visual Identity BA1S2 – Collector

BA GRAPHIC DESIGN

Visual Identity BA1S2 – Collector

with Adeline Mollard

During the visual identity course with Adeline Mollard, the students had to develop an identity project promoting a collection chosen by them. Each project includes the design of a catalogue contextualising and presenting the collection, together with the design of a poster.
Redesign 24-25 - S1

BA MEDIA & INTERACTION DESIGN

BA PHOTOGRAPHY

Redesign 24-25 - S1

with Giliane Cachin

As part of the course given by Giliane Cachin, 1st year students are required to produce an edition by examining the different axes that make it up. The course offers a study of various grid systems and the fundamentals of micro-typography. During the semester, students will look for the best way to structure and arrange the content they have chosen (or which has been assigned to them, depending on the semester's data). Some essential rules to know in terms of printing and bindings will be reviewed at the end of the semester, in order to bring the conceptualized object to life.
Image Creation BA1S2 – Insta Books

BA GRAPHIC DESIGN

Image Creation BA1S2 – Insta Books

with Guy Meldem

In the age of social media, Instagram has become a true space for graphic experimentation. This semester, first-year Graphic Design students created a printed edition of at least 100 pages, exploring the question: what does it mean to design for Instagram? Through this investigation, they examined the platform’s visual codes, its attention-driven dynamics, and the graphic forms it inspires. Each project reflects on how these creations can be translated, extended, or reinterpreted in the digital space. Balancing printed matter and online presence, these works outline new ways of inhabiting both images and networks.    
Genius Loci - Spirit of the place

BA GRAPHIC DESIGN

Genius Loci - Spirit of the place

with Nicole Udry

Genius Loci, or the spirit of the place, refers to the unique identity or essence of a location. In architecture, this principle suggests that the specific characteristics of a place should be reflected and extended in a design. In the case of the second-year graphic design students, they have applied this principle to communication projects focused on promoting or extending the identity of a particular place through design. Their work likely explores how to visually capture and communicate the essence of a space, using graphic design elements that resonate with the architectural features or history of the place.

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MA TYPE DESIGN
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