Diploma project (2019) by Giulia Ferla
Ordinaire singulier, antiguide de Berlin presents an unconventional way to discover a city and to look at it. We choose to validate our life experiences through pictures that disconnect us from reality and urge us to look for whatever passes as picturesque. My reflections are based on the work of five important thinkers and are presented in an experimental and purposefully provocative form, using the page as a support and a pacing tool. My own writings and the analogue photos I took during my visits to Berlin give a personal insight into this very symbolic city.
All this situates human consciousness in space and time.
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BA GRAPHIC DESIGN
with Adeline Mollard
During the visual identity course with Adeline Mollard, the students had to develop an identity project promoting a collection chosen by them. Each project includes the design of a catalogue contextualising and presenting the collection, together with the design of a poster.
BA MEDIA & INTERACTION DESIGN
BA PHOTOGRAPHY
with Giliane Cachin
As part of the course given by Giliane Cachin, 1st year students are required to produce an edition by examining the different axes that make it up. The course offers a study of various grid systems and the fundamentals of micro-typography. During the semester, students will look for the best way to structure and arrange the content they have chosen (or which has been assigned to them, depending on the semester's data). Some essential rules to know in terms of printing and bindings will be reviewed at the end of the semester, in order to bring the conceptualized object to life.
BA GRAPHIC DESIGN
with Diego Bontognali
Development of an editorial system deployed across three publication formats, centered on the theme of prohibition.
BA GRAPHIC DESIGN
with Guy Meldem
In the age of social media, Instagram has become a true space for graphic experimentation. This semester, first-year Graphic Design students created a printed edition of at least 100 pages, exploring the question: what does it mean to design for Instagram? Through this investigation, they examined the platform’s visual codes, its attention-driven dynamics, and the graphic forms it inspires. Each project reflects on how these creations can be translated, extended, or reinterpreted in the digital space. Balancing printed matter and online presence, these works outline new ways of inhabiting both images and networks.
BA GRAPHIC DESIGN
with Nicole Udry
Genius Loci, or the spirit of the place, refers to the unique identity or essence of a location. In architecture, this principle suggests that the specific characteristics of a place should be reflected and extended in a design. In the case of the second-year graphic design students, they have applied this principle to communication projects focused on promoting or extending the identity of a particular place through design. Their work likely explores how to visually capture and communicate the essence of a space, using graphic design elements that resonate with the architectural features or history of the place.