In the present day, the evolution of the quality of CGI forces us to question our relationship to digital representations of our world and the impact they have on us. This project explores the current ambiguity of the digital image through an interactive short film based around mountain imagery, used for its symbolism of an everlasting geological phenomenon, but which paradoxically, are some of the fastest images to generate.
Through the use of a smartphone, we navigate this variable experience between real and virtual, gradually questioning the reality of the situation that is shown.
Diploma project (2018) by Callum Ross
1/3
BA MEDIA & INTERACTION DESIGN
with Angelo Benedetto
First-year students designed visual identities for fictional museums. As part of the Dynamic Display course led by Angelo Benedetto, this project led them to create graphic universes that that express the character of each imaginary exhibition site.
BA MEDIA & INTERACTION DESIGN
with Alain Bellet, Christophe Guignard, Gaël Hugo, Laura Nieder, Pauline Saglio
Grappaa is an artist-run exhibition space that I began working on in early 2021. It was built based on makeshift institutional spaces, e.g. art fairs and more recently, mass vaccination centres. The walls and furniture in these mega events become modules in the landscape of barren multipurpose warehouses. For Grappaa, through a process of urban hacking, the car parks become the grid for any spatial configuration. I pay rent by the hour. It’s not cheap.
BA MEDIA & INTERACTION DESIGN
with Pauline Saglio, Vincent Jacquier
Fantastic Smartphones – a series of interactive installations developed by students in Bachelor Media & Interaction Design at ECAL, investigating in a critical and offbeat way our relationship with smartphones and the way they influence our daily behavior. See the press room
BA MEDIA & INTERACTION DESIGN
with Pauline Saglio
Folklore Fusion – a CGI character project developed by students in Bachelor Media & Interaction Design at ECAL, exploring the creative collision between Japanese and Swiss folklore through the lens of contemporary visual storytelling.
BA GRAPHIC DESIGN
by Gabriel Polgar
In a context marked by the erosion of social rights and the resurgence of far-right discourse, demonstrations are spaces where voices come together and grow stronger. From these gatherings emerges a rare collective energy: words are set free, solidarity is reinforced, and a shared momentum takes hold. Yet this force often fades and disappears far too quickly. Through a web-based design tool grounded in randomness, Tenir la rue, imprimer la rue aims to capture and extend these moments into everyday life. Using collectively gathered and contributed content, this project allows anyone to compose and print their own poster in the street.