Attitude as Tool is a research project on the practice of graphic design through the use of context. The project develops into a book that proposes a working method that invites designers to work in unconventional contexts, integrating them into their professional practice and using these contexts to develop tools, ideas and processes. Derived from a way of observing the world related to the concept of "Adhocism" and encouraging self-production, unlikely combinations of what is at hand, common or unusual materials are integrated into the creation process. Mistakes, unintentional and situational gestures shape unexpected results.
BA GRAPHIC DESIGN
with Robert Huber
First-year students were invited to manually sketch the typographic skeleton of lowercase alphabet letters. The objective was to maintain the proportions, curves, and characteristic axes of each letter while paying close attention to visual coherence and consistency in the drawing.
BA GRAPHIC DESIGN
with Guy Meldem
First-year students were invited to design a 16-page publication. By experimenting with duotone through various printing techniques, they structured a dual reading experience dependent on the printed colors.
BA GRAPHIC DESIGN
with Harry Bloch
During the editorial design course with Harry Bloch, the first-year students each laid out a chapter of Charles Dickens' Great Expectations. A final edition compiling all the chapters was produced for the occasion.
BA FINE ARTS
BA GRAPHIC DESIGN
with Joël Vacheron, Angelo Benedetto, Olympe Boutaghane, Francis Baudevin
Based on archives and experiences associated with Vibrations (1991–2013), this research analyses how the magazine's textual, graphic and photographic content provides insight into the challenges of communicating about popular music today.
BA GRAPHIC DESIGN
by Alfredo Venti
Points de rencontre/Treffpunkte is an inclusive graphic system designed to make sociocultural resources more visible and accessible to people facing linguistic isolation, or to anyone seeking to join a social network. Inspired by educational tools used with non-native speakers, it combines pictograms, color coding, visual keywords, and modular signage. Installed at the entrances of community centers through interchangeable panels, and complemented by poster campaigns (print and web), it brings these structures into public view for those looking for a service, a network, or simply a welcoming place.