KRULLA.SANS

Projects MA TYPE DESIGN

Hólmfríður Benediktsdóttir – KRULLA.SANS

What is the difference between a curl, a swirl and a whirl? What about a whirl and a whorl? What about a swash, a flourish, a spiral, a twist and a twirl? Using the curl as an experiment in expression and disobedience in text, KRULLA.SANS is a sans serif typeface that comes in three weights with corresponding curls. Inspired by the original drawing of Antique No. 8 by Miller and Richard, KRULLA is an endeless exploration of contemporary curls taken to a curly extreme. With its condensed proportions and unexpected curves throughout the styles, KRULLA evolves from a Bold Confused and arrives at a disobedient Crazy Light that reimagines the relationship between curve, curl, spiral, twist and a twirl. Can a curly letter be repurposed and shown as a tool to signify resistance and disobedience?

Diploma project (2024)

Students
Hólmfríður Benediktsdóttir
MaTD_3_creditsMarvinMerkel.jpg
Exhibition
KrullaSans_ECAL_HólmfríðurBenediktsdóttir_02.jpg
Specimen

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Summer University to Bangkok

MA TYPE DESIGN

Summer University to Bangkok

with Matthieu Cortat

Summer University to Bangkok with first year ECAL Master Type Design students.
Glass gilding workshop with Eddy Bennet

MA TYPE DESIGN

Glass gilding workshop with Eddy Bennet

with Eddy Bennett

In this analogue workshop, students merged the ornate lettering styles of the late 19th century and the meticulous craft of reverse glass painting and gilding with their personal perspectives on type design. Thanks to Gold Leaf Supplies for supporting us with material!
Chandra Sperle – Gradual

MA TYPE DESIGN

Chandra Sperle – Gradual

by Chandra Sperle

How we perceive and interpret the world is influenced by scale—by the distance, size, and the spatial relationship between observer and object. This project explores how scale influences meaning and perception through an experimental dialogue of type design, photography, and visual art. At its core is Gradual, a typeface that remixes Ladislas Mandel’s Galfra and Adrian Frutiger’s Roissy, reversing their original scale of habitat. In collaboration with artist Pai Litzenberger and the design duo Scinema (Leidy Karina Gómez Montoya and Tonda Budszus), the project expands the typographic concept of optical sizes from nano to macro dimensions. Together, Gradual offer a multi-layered reflection on our spatial interactions with the world.
Giulia Zanzarella – Minut

MA TYPE DESIGN

Giulia Zanzarella – Minut

by Giulia Zanzarella

How long does a Minut last? Time is standardized, but its experience follows no rules, being mathematically equal for all, but felt differently by each. Minut explores this gap: a play on words between “minute” and “unit,” it is a type family built around four styles defined by width constraints—72 units (proportional), 9, 3, and 1 (monospace). Each style reflects a degree of mechanization, inspired by unit systems used in proportional spacing typewriters. Celebrating the beauty of constraint, the characters of Minut find their own rhythm, generating textures with subtle variations. Rather than being interpolated, each style of Minut is drawn individually, prioritizing the overall texture of each font—going against the limitless flexibility of digital design.
Jamie Michiki – Dutyfree

MA TYPE DESIGN

Jamie Michiki – Dutyfree

by Jamie Michiki

Dutyfree is a bi-script sans-serif typeface that supports both the Latin alphabet and Japanese scripts. It includes eight weights and covers the full range of Hiragana, Katakana, and Kanji characters. Designed to harmonize the atmosphere of both writing systems through shared skeletal structure, detail, and contextual nuance, Dutyfree bridges two distinct typographic origins: the Latin typeface Venus and the Japanese Ishi Chu-Futo Gothic.　With a theme of overlap and crossover between writing systems and design cultures, the project was developed under the concept of "logistics graphics." Beyond just a typeface, Dutyfree also includes symbols and signage elements designed for use in logistics and packaging contexts.

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MA TYPE DESIGN
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