ECAL x Moncler

ECAL x Moncler

Drawing on Moncler’s Alpine heritage, its timeless style, and its technical mastery, the ECAL Bachelor Photography students developed their own interpretation of the brand’s visual language, blending documentary photography with staged scenes, and merging reality with fiction, under the artistic direction of French photographer Philippe Jarrigeon.

As part of Paris Photo 2025, the students’ work was showcased at the Moncler boutique on the Champs-Élysées.

Studio project, Collaboration (2025) by Arseniy Litviniuk, Salomé Billato, Lee Eggenschwiler, Vittorio Franzolini, Antoine Genoud, Morea Gërxhaliu, Rose Graf, Léa Isoard, Maël Le Guével, Farah Mirzayeva, Auriane Nicollier, Colas Ravey, Aline Savioz, Louise Tapponnier, Ashley Schneiter, Shiny Vallenas, Lucca Vogel

Assistants
Léo Paschoud
2nd year program
1st semesterster
Know-how
Imagemaking, Photography direction, Fiction, Editorial, Still life

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Léa Isoard - ECAL
Léa Isoard - ECAL
Léa Isoard - ECAL
Léa Isoard - ECAL
Léa Isoard - ECAL

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Projects related to Photography direction

ON 2040 - MASTER PHOTOGRAPHY

MA PHOTOGRAPHY

ON 2040 - MASTER PHOTOGRAPHY

with Maxime Guyon

Following a collaboration with the Swiss avant-garde brand On, ECAL is proud to present the interdisciplinary work carried out jointly by the 2nd year students of the Product Design, Photography and Type Design Masters.

Staged Photography – 2025

BA PHOTOGRAPHY

Staged Photography – 2025

with Charlotte Krieger

SCREENPLAY This course introduces students to the creation of a seven-image series built around the theme Screenplay. They will learn to combine set design, characters, and lighting to produce strong, coherent staged images. Through a practical and technical approach, the course develops their ability to conceive and manage a complete photographic project, direct models, work with natural and artificial light, and collaborate under conditions similar to professional editorial or commercial shoots. Students will refine their photographic vision while preparing for the creative and technical demands of the industry.

Maisie Cuisine Book

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Maisie Cuisine Book

with Maisie Cousins

The aim of this workshop, led by photographer Maisie Cousins, is to use photography as a tool to broaden our powers of observation. During the week, students explored macro photography to create miniature and abstract worlds using everyday objects and accessories. This invites us to reflect: what else are we overlooking in our immediate environment?

PRATIQUE PHOTOGRAPHIQUE – 2023

BA PHOTOGRAPHY

PRATIQUE PHOTOGRAPHIQUE – 2023

with Maxime Guyon

"Sculpture" is an intentionally broad theme to give this semester project in order to stimulate experimentation and freedom of realization. Sculpture is an artistic medium that allows for the realization of volume forms forms in volume thanks to innumerable techniques that have been used since the Paleolithic era to our contemporary society. This is an ambitious project where each student will have to complete a series of images highlighting their creations through advanced techniques of composition and light in the studio. Creating a sculpture is for some artists, for others it is a spontaneous way to elaborate a body of spontaneous way to develop a body of work.

Workshop with Thomas Rousset

BA PHOTOGRAPHY

Workshop with Thomas Rousset

with Thomas Rousset

The aim of this workshop is to explore the boundary between docu-fiction and magic realism in photography, using the architecture and spaces of the ECAL as a narrative framework. Both approaches are rooted in reality, but differ in the way they inject fiction.

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