GRAPHIC DESIGN

Alexandre Carruzzo – CH38

by Alexandre Carruzzo

CH38 is a visual identity design proposal for the upcoming 2038 Olympic Winter Games in Switzerland. This project seeks to address the lack of visual unity between the increasingly complex live analytical overlays of televised sporting events with the overall aesthetic of the Games. In an effort to establish a consistent visual connection between the greater aesthetic and the various information displayed on-screen, CH38 offers a variable uniwidth typeface, Swinter. With three degrees of spatial freedom, it brings visual dynamism to the overlay, reflecting the sporting spirit of the Games. Moreover, its geometric construction echoes Swiss values of rigor and precision.

GRAPHIC DESIGN

Type Design BA3 – S1 25–26

with Aurèle Sack

The third-year students had to develop a typeface and digitize it.

GRAPHIC DESIGN

Editorial Design BA3 – S1 25–26

with Jonathan Hares

Third-year students had to produce an edition over half a semester, discovering as their subject an event that appeared in the newspaper on the date of the first lesson.

GRAPHIC DESIGN

Visual Identity BA3 – S1 25–26

with Gilles Gavillet

Through the lens of visual identity, this project explores issues related to graphic language and art direction. Each stage of the project examines a different aspect of visual identity development: research, concept, visual language, design, and communication.

GRAPHIC DESIGN

Information Design

with Angelo Benedetto

During the information design course the students of the second year have been asked to design a cartographic poster based on a film in the road movie genre, in a direct or abstract representation.

GRAPHIC DESIGN

Type Design BA2 S2 2024 - 2025

with Aurèle Sack

The second-year students had to vectorize a typeface they had drawn last semester.

GRAPHIC DESIGN

Editorial Design BA2 S2 2024 - 2025

with Diego Bontognali

Development of an editorial system deployed across three publication formats, centered on the theme of prohibition.

GRAPHIC DESIGN

MEDIA & INTERACTION DESIGN

Digital Clean Up Week 2025

with Angelo Benedetto, Vincent Jacquier

From March 10 to 14, ECAL is taking part in Digital Cleanup Week, a worldwide event dedicated to raising awareness and taking action for a more responsible digital world. A week to repair, recycle, clean and think!

GRAPHIC DESIGN

Type Design BA2 S1 2024 - 2025

with Aurèle Sack

The second-year students had to develop the lower-case letters of two display fonts by hand.

GRAPHIC DESIGN

Genius Loci - Spirit of the place

with Nicole Udry

Genius Loci, or the spirit of the place, refers to the unique identity or essence of a location. In architecture, this principle suggests that the specific characteristics of a place should be reflected and extended in a design. In the case of the second-year graphic design students, they have applied this principle to communication projects focused on promoting or extending the identity of a particular place through design. Their work likely explores how to visually capture and communicate the essence of a space, using graphic design elements that resonate with the architectural features or history of the place.

GRAPHIC DESIGN

MEDIA & INTERACTION DESIGN

VR Sequences 2024

with Sami Benhadj

Unofficial VR music video projects created by 2nd-year students in Visual Communication, specializing in Graphic Design and Media & Interaction Design. Working in groups, the students were given full freedom to experiment and develop creative, exploratory, and original approaches, combining narrative and visual worlds. Inspired by selected music tracks, they imagined immersive stagings where sound and image interact to create unique sensory experiences. These projects were carried out as part of the course supervised by Sami Benhadj.

GRAPHIC DESIGN

Collector

with Adeline Mollard

During the visual identity course with Adeline Mollard, the students had to develop an identity project promoting a collection chosen by them. Each project includes the design of a catalogue contextualising and presenting the collection, together with the design of a poster.

GRAPHIC DESIGN

Type Specimen

with Robert Huber

Type design research and developmen displayed on a specimen.

GRAPHIC DESIGN

Generated memories

with Guy Meldem

During the Image Creation course with Guy Meldem, students explored the benefits of AI. Feeding the machine with their own illustrative style, they were able to generate a certain quantity of images, enabling them to produce a graphic novel, a collection of images or other types of illustrated editorial work.

GRAPHIC DESIGN

Workshop Hélas Studio

with Eilean Friis-Lund, Alice Vodoz

Mise en scène An exercise centered around the poster format with a typographic approach. The goal is to convey the atmosphere of a film through lettering by graphically staging the text.

GRAPHIC DESIGN

Visual Identity

with Adeline Mollard

During the visual identity course, the 1st year Graphic Design bachelors had to realize a communication project around a district where they live.

GRAPHIC DESIGN

Editorial Design S1 2023

with Harry Bloch

During the editorial design course with Harry Bloch, the 1st year students developed, during the fall semester, an edition around a personal survey.

GRAPHIC DESIGN

Image creation

with Guy Meldem

During the Image Creation course with Guy Meldem, the students had to develop a two-color teaching manual, with the aim of teaching a particular skill. Each project takes the form of a 16-page booklet with two different types of printing.

FOUNDATION YEAR

Atelier image 22-23

with Francis Baudevin, Christian Pahud

Suzanne Ciani Vert, verre, ver… Jump Cut Le chiffre du jour Agnès Varda Spaghetti

FOUNDATION YEAR

Option Design Graphique – Monogramme 22-23

with Robert Huber

Création d'un monogramme typographique