You can’t see the mountain from the peak

Callum Ross – You can’t see the mountain from the peak

In the present day, the evolution of the quality of CGI forces us to question our relationship to digital representations of our world and the impact they have on us. This project explores the current ambiguity of the digital image through an interactive short film based around mountain imagery, used for its symbolism of an everlasting geological phenomenon, but which paradoxically, are some of the fastest images to generate.

Through the use of a smartphone, we navigate this variable experience between real and virtual, gradually questioning the reality of the situation that is shown.

Diploma project (2018) by Callum Ross

Assistants
Tibor Udvari
Know-how
3D Graphics, Web, Installation

1/3

Projects related to Installation

Fantastic Smartphones

BA MEDIA & INTERACTION DESIGN

Fantastic Smartphones

with Pauline Saglio, Vincent Jacquier

Fantastic Smartphones – a series of interactive installations developed by students in Bachelor Media & Interaction Design at ECAL, investigating in a critical and offbeat way our relationship with smartphones and the way they influence our daily behavior. See the press room

Dynamic Identity - 2025

BA MEDIA & INTERACTION DESIGN

Dynamic Identity - 2025

with Angelo Benedetto

First-year students designed visual identities for fictional museums. As part of the Dynamic Display course led by Angelo Benedetto, this project led them to create graphic universes that that express the character of each imaginary exhibition site.

Paul Fritz – Grappaa

BA MEDIA & INTERACTION DESIGN

Paul Fritz – Grappaa

with Alain Bellet, Christophe Guignard, Gaël Hugo, Laura Nieder, Pauline Saglio

Grappaa is an artist-run exhibition space that I began working on in early 2021. It was built based on makeshift institutional spaces, e.g. art fairs and more recently, mass vaccination centres. The walls and furniture in these mega events become modules in the landscape of barren multipurpose warehouses. For Grappaa, through a process of urban hacking, the car parks become the grid for any spatial configuration. I pay rent by the hour. It’s not cheap. 

Folklore Fusion

BA MEDIA & INTERACTION DESIGN

Folklore Fusion

with Pauline Saglio

Folklore Fusion – a CGI character project developed by students in Bachelor Media & Interaction Design at ECAL, exploring the creative collision between Japanese and Swiss folklore through the lens of contemporary visual storytelling.

Alfredo Venti – Points de rencontre/Treffpunkte

BA GRAPHIC DESIGN

Alfredo Venti – Points de rencontre/Treffpunkte

by Alfredo Venti

Points de rencontre/Treffpunkte is an inclusive graphic system designed to make sociocultural resources more visible and accessible to people facing linguistic isolation, or to anyone seeking to join a social network. Inspired by educational tools used with non-native speakers, it combines pictograms, color coding, visual keywords, and modular signage. Installed at the entrances of community centers through interchangeable panels, and complemented by poster campaigns (print and web), it brings these structures into public view for those looking for a service, a network, or simply a welcoming place.

Related courses