Trait de caractère

Projects BA GRAPHIC DESIGN

Ella Paleni – Trait de caractère

The place of the graphic designer in the age of technological advances: today’s world is in constant technological evolution, which raises questions about the place and role of the graphic designer. In this graduation project, I set out to explore this issue by adopting a resolutely manual and artisanal approach. I created a book from A to Z, using traditional manufacturing techniques, from the elaboration of the paper to the final binding. By moving away from the omnipresent process of digitalisation, I sought to express a need to return to the very essence of the graphic design profession. This project highlights the advantages of an artisanal approach in an increasingly digital world. It encourages reflection on the specific skills that graphic designers can bring to the table.

Diploma project (2023) by Ella Paleni

Know-how
Craftsmanship, Imagemaking

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Projects related to Imagemaking
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Louis Roh – Les chemins perdus

BA GRAPHIC DESIGN

Louis Roh – Les chemins perdus

with Guy Meldem, Diego Bontognali

Millennia ago, humankind discovered electricity and never stopped exploiting and reinventing it, unconcerned, considering this resource to be infinite. This book, Les Chemins Perdus, opens up new horizons, between dream and fiction, through realistic and poetic notions. What if all the lights went out? It stimulates the imagination and offers readers light, childlike speculation. Interest in illustration, storytelling and printing techniques brings this graphic tale to life. This journey of colours and images appeals to a multi-generational audience, tapping into the potential of children’s books in these tense and confusing times.
Maisie Cuisine Book

BA PHOTOGRAPHY

Maisie Cuisine Book

with Maisie Cousins

The aim of this workshop, led by photographer Maisie Cousins, is to use photography as a tool to broaden our powers of observation. During the week, students explored macro photography to create miniature and abstract worlds using everyday objects and accessories. This invites us to reflect: what else are we overlooking in our immediate environment?
ECAL x Moncler

BA PHOTOGRAPHY

ECAL x Moncler

with Philippe Jarrigeon

Drawing on Moncler’s Alpine heritage, its timeless style, and its technical mastery, the ECAL Bachelor Photography students developed their own interpretation of the brand’s visual language, blending documentary photography with staged scenes, and merging reality with fiction, under the artistic direction of French photographer Philippe Jarrigeon. As part of Paris Photo 2025, the students’ work was showcased at the Moncler boutique on the Champs-Élysées.
Alfredo Venti – Points de rencontre/Treffpunkte

BA GRAPHIC DESIGN

Alfredo Venti – Points de rencontre/Treffpunkte

by Alfredo Venti

Points de rencontre/Treffpunkte is an inclusive graphic system designed to make sociocultural resources more visible and accessible to people facing linguistic isolation, or to anyone seeking to join a social network. Inspired by educational tools used with non-native speakers, it combines pictograms, color coding, visual keywords, and modular signage. Installed at the entrances of community centers through interchangeable panels, and complemented by poster campaigns (print and web), it brings these structures into public view for those looking for a service, a network, or simply a welcoming place.
ECAL x Polaroid Foundation

BA PHOTOGRAPHY

ECAL x Polaroid Foundation

with Douglas Mandry

This workshop brought together ECAL graduate artist Douglas Mandry, the Polaroid Foundation, and around thirty Bachelor Photography students. They had the exceptional opportunity to work with a camera that produces Polaroid films in a 40 × 60 cm format and weighs nearly 200 kg. This experience was made possible thanks to its operators, John Reuter and Harriet Browse, who introduced the students to the use of this unique device and the Polaroid Foundation team. Douglas Mandry provided the project’s artistic direction and supported the students in their experiments carried out directly with and on the films. The final result was presented as a collective exhibition on ECAL’s premises, revealing a particularly rich diversity of approaches and visions.

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BA GRAPHIC DESIGN
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