Star's Bags - The Tree Bag

Julie Turin – Star's Bags - The Tree Bag

Assembly line work and online orders have become the norm, even in craftsmanship. The Star's Bags app is a seamstress's response to this trend, offering an immersive shopping experience to highlight manual labor before the customer receives their bag. "The Tree Bag" is the first collection from this app, which can expand into other themes. Through this experience, the customer participates in every step of the bag's creation over several days: gathering materials, placing patterns, cutting, sewing, pinning, addressing, and shipping. By following this process, the customer appreciates the effort involved and retains a special memory of their purchase, enhancing the value of the product received.

Diploma project (2024)

Students
Julie Turin
Prix
Logitech Design Award
Know-how
UX/UI, Craftsmanship, Illustration, Motion design

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