
BA GRAPHIC DESIGN
THE SECRET LIFE OF OBJECTS
with Adeline Mollard
During the 2nd year Bachelor of Graphic Design visual identity course, students had to choose an object allowing them to perform an action and then bypass its basic function. Following this, the students created a fictitious company or a creator behind this object allowing them to develop a visual identity concept as well as define the recurring elements of the identity in order to establish a modular graphic system that can be applied to a multitude of different media, fixed and animated.