During the visual identity course with Adeline Mollard, the students had to develop an identity project promoting a collection chosen by them. Each project includes the design of a catalogue contextualising and presenting the collection, together with the design of a triptych of posters.
Studio project (2023) with Adeline Mollard
"Pas de publicité, merci." This collection brings together a variety of unwanted newspapers, flyers and advertisements found daily in letterboxes near Lausanne. With no addressees, these advertisements lose their original usefulness. The aim was to create a new dialogue by recontextualizing and glorifying these images.
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"Think different tick different" is a collection of Swatch watches. Reflecting the passion of a young collector, it also recounts the brand's lively, colorful aesthetic of the 90s. A fictitious exhibition is imagined to share the rich collection accumulated by this mostrophilist.
By Flora Hayoz
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The fictitious identity of the regard festival uses graphic elements specific to the language of cinema. It attempts to retranscribe as closely as possible the sensation that we can experience in the cinema when a character plunges his gaze into ours, while preserving the notion of movement.
By Eliot Dubi
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This project brings together a collection of stickers found on various fruits, collected thanks to the collaboration of people from different European countries over the course of 2023. This compilation highlights the design of the stickers while exploring the history of the fruit's countries of origin, and the influence of transnational corporations on this process. By highlighting the wider implications of economic globalization, this project offers a unique perspective on these complex dynamics.
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The DGBT (Direction générale de la Brigade temporelle) is a fictional organisation of time travel experts. It transforms our perception of genealogy by highlighting key moments in the lives of family members. A fictitious exhibition is being prepared by the DGBT to present its findings on the Favre de Chens family, accompanied by a catalogue of the investigation report.
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