For the Swiss Post Office, students from ECAL's Bachelor Graphic Design and Bachelor Media & Interaction Design are creating a postage stamp based on artificial intelligence.
Thanks to augmented reality, Metascape transports Swiss Post users into an imaginary and poetic universe on the way to a destination that remains elusive.
Collaboration (2023) with La Poste, Vincent Jacquier, Angelo Benedetto
Strange, but not really foreign: that's the unsettling impression given by the design of this special stamp called "Metascape".
Using augmented reality technology, this creation, made up of elements that are both familiar and surreal, immerses us in a fantastic world shaped by artificial intelligence.
An Instagram filter lets you access the virtual journey simply by scanning the QR code on this exclusive postage stamp.
Order stamp See stamp AR (Instagram)
Philately: from 31.8.2023 to 30.9.2024 or while stocks last
Branches: from 7.9.2023 to 30.9.2024 or while stocks last
Unlimited from 7.9.2023
Stamp: 76 × 40 mm
Miniature sheet: 105 × 70 mm
Miniature sheet with a stamp
With "Destination" as its theme, this collaboration between ECAL students and Swiss Post initially gave rise to fourteen concepts created through group work. After a pre-selection of five works by a jury made up of members of ECAL, Swiss Post and the Stamp Commission, the "Metascape" project was chosen to move from imagination to reality.
Discover below the other pre-selected projects.
A destination is basically a journey from point A to point B. But what happens during this elapsed time? The idea is to illustrate an epic with a board that would be a pawn's playground. We follow this character as he discovers an unsuspected universe through each environment he crosses, with the aim of satisfying his thirst for discovery of the world. Through the accumulation of collected memories, the character blossoms, constantly searching for his next destination. The filter allows you to move around a deconstructed game board. From one square to the next, we discover a different world in which fictional elements interact and transform.
The stamp's illustrative visual identity symbolizes the notion of travel, exchange and sharing. Both the stamp and the animation poetically illustrate the notion of travel. The bird takes us into a naïve narrative world. As it travels, it transforms to symbolize the notion of connection and exchange.
“Métamorphose” is an augmented reality project that provides both an artistic and scientific perspective, guiding you from the lowest point to the highest point in Switzerland. Through the lens of technology, this graphic experience takes you to the heart of the diverse landscapes that sculpt our territory.
Par Alexandra Cupsa , Yohann Kampmann , Gary Sandoz , Sasha Iatsenia
This project aims to highlight the problem of space pollution. These days, we depend on satellites for our communication and location. More of them are in orbit than ever before, creating a rubbish dump orbiting the Earth.
Ayten Gönel , Luca Reichenbach , Luca Riva , Marius Parisod , Valentin Bonzon , Baptiste Torrent , Odran Jobin , Lisa Grobet , Océane Pasteur , Monica Müller , Isaïa Delaplace , Morgane Gilliéron , Mélanie Martin , Simon Maurer , Jonas Buxcel , Sacha Décoppet , Théo Déchanez , Delphine Moënnat , Emma Grosu , Pierre Teissier , Jérémie Kursner
BA PHOTOGRAPHY
with Nicolas Poillot
By conceptualizing and producing visual content as part of an editorial series, students will explore the concept of applied photography in a practical, creative, and professional manner, working closely with Art Director Nicolas Poillot.
BA PHOTOGRAPHY
with Laurence Bonvin
Take risks, experiment, and try out new approaches or techniques in relation to a current or past project, or their future graduation project. Encourage them to take a project or idea further by experimenting with methodology, technique, and production methods, rather than relying on familiar processes, solutions, know-how, or tried-and-true formulas.
BA PHOTOGRAPHY
with Natacha Lesueur
“What is clearly conceived can be clearly expressed, and the words to say it come easily.” Nicholas Boileau, *L’art poétique*. As students embark on their final year of study at ECAL, with their interests and methods taking shape, this final project offers an opportunity to challenge their own rules, established practices and influences, to refuse to settle for the status quo and to take risks.
BA PHOTOGRAPHY
with Anoush Abrar
DRIVE For this week’s theme, “Drive,” first-year photography students were asked to create a portrait shot on medium-format film. Inspired by the sensation of a first driving experience, travel, empowerment, or discovery, the week aimed to explore the relationship between one or more people and a vehicle.
BA PHOTOGRAPHY
with Julien Bourdeille
Événement Lumineux Through an in-depth exploration of light as a narrative and sensory medium, first-year students created a short film on the theme “Luminous Event.” This project allows them to learn how to manage a complete audiovisual project while mastering the tools of filming, framing, and camera movement.