Bibliothèque

Projects BA GRAPHIC DESIGN

Marvin Armand – Bibliothèque

“Bibliothèque” addresses typographical signs and their use in the perfume industry. This project features an olfactory alphabet of 45 elements. Each represents a scent of the perfume company “L’Eau de Cassis”. At the crossroads of illustration and typography, this alphabet takes us on a journey through the ephemeral nature of smells. Indeed, this notion of time and temporality inspired me to define a protocol to develop the nature of each sign from figuration to abstraction. “Bibliothèque” thus offers a new way of exploring signs and visual identity.

Diploma project (2020) by Marvin Armand

Know-how
Type design, Packaging, Visual identity
Bibliothèque
Bibliothèque

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Bibliothèque
Bibliothèque

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Image Angèle Marignac-Serra
Image Angèle Marignac-Serra
Image Angèle Marignac-Serra

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Image Angèle Marignac-Serra
Image Angèle Marignac-Serra
Image Angèle Marignac-Serra
Image Angèle Marignac-Serra
Image Angèle Marignac-Serra
Image Angèle Marignac-Serra
Image Angèle Marignac-Serra
Image Angèle Marignac-Serra

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Projects related to Packaging
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Type Specimen – 2023 #3

BA GRAPHIC DESIGN

Type Specimen – 2023 #3

with Robert Huber

Type design displayed on a specimen.
Simon Cossy – Openground

BA GRAPHIC DESIGN

Simon Cossy – Openground

by Simon Cossy

The Openground visual identity project is born out of two observations made by the graphic designer in his practice of basketball coaching for 14 year olds. Firstly, organized sports require resources, organisation and a framework that many kids don't have access to. A lot of them thus quit their club, and some will continue playing the sport they love outside, on public playgrounds. Secondly, an impactful visual language can be a powerful tool to create enthusiasm, motivation and a sense of belonging for these youths. How, then, can one use of this tool in the context of exterior amateur basketball, so that kids who are not able to join a club still feel concerned by the game and legitimate to play it?
Alexandre Carruzzo – CH38

BA GRAPHIC DESIGN

Alexandre Carruzzo – CH38

by Alexandre Carruzzo

CH38 is a visual identity design proposal for the upcoming 2038 Olympic Winter Games in Switzerland. This project seeks to address the lack of visual unity between the increasingly complex live analytical overlays of televised sporting events with the overall aesthetic of the Games. In an effort to establish a consistent visual connection between the greater aesthetic and the various information displayed on-screen, CH38 offers a variable uniwidth typeface, Swinter. With three degrees of spatial freedom, it brings visual dynamism to the overlay, reflecting the sporting spirit of the Games. Moreover, its geometric construction echoes Swiss values of rigor and precision.
Break It Fix It

BA MEDIA & INTERACTION DESIGN

Break It Fix It

with Daniël Maarleveld

Break it Fix it is the workshop's result conducted under the direction of Daniel Maarleveld. Based on the music Technologic - Daft Punk, each group have reappropriated a phrase to enhance it graphically. The result is a series of posters, a video clip compiling the different typographic systems, and a series of interactive posters based on the same rules.
ON 2040 - MASTER TYPE DESIGN

MA TYPE DESIGN

ON 2040 - MASTER TYPE DESIGN

with Larissa Kasper

Following a collaboration with the Swiss avant-garde brand On, ECAL is proud to present the interdisciplinary work carried out jointly by the 2nd year students of the Product Design, Photography and Type Design Masters.

Related courses
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BA GRAPHIC DESIGN
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