Soft Power

Projects BA INDUSTRIAL DESIGN

Soft Power

 

Under the direction of Christophe Guberan, the students used their design talents to rethink an everyday object that consumes more energy than it should, using their powers of observation to choose a type of contemporary object that consumes energy and reduce its dependence on energy during use.

 

Studio project (2023) with Christophe Guberan

Assistants
Elie Fazel
Students
Cyprien Cossy, Marion Gomes, Minna Holenweg, Juliette Masson, Denise Merlette, Jeanne Reymond, Cindy Sacher, Till Seegräber, Jacobo Zunzunegui, Basile Avvanzino, Chiara Corno, Lena Bernasconi, Giulia Burrus, Bradley Campus, Noé Chassot, Diego Eiholzer, Teo Primo Frizzarin, Iris Gerbex, Alejandrina Hernandez, Toscane Jourde, Jeffrey Krieger, Virginie Lienhart, Amedeo Oddo, Léa Omez, Sophia Zeller
Know-how
soft goods / accessories, Electronics, Tools

Design as a discipline of innovation, can play a key role in improving the energy impact of a product. The intensive use of energy resources that were thought to be unlimited, such as electricity, is now being called into question.

The current situation is all the more alarming: governments are preparing for possible energy shortages (fossil fuels, electricity, etc.). It is in this worrying context that design has a duty to provide a concrete response to future needs while respecting the use of our resources.

Cindy Sacher - Aerial Heater
Cindy Sacher - Aerial Heater

1/2
Cyprien Cossy - Blow
Cyprien Cossy - Blow

1/2
Denise Merlette - Alizé

1/1
Jacobo Zunzunegui - Switch
Jacobo Zunzunegui - Switch
Jacobo Zunzunegui - Switch

1/3
Jeanne Reymond - Standby
Jeanne Reymond - Standby

1/2
Juliette Masson - Toast

1/1
Marion Gomes - Oli

1/1
Minna Holenweg - Trio

1/1
Till Seegräber - Hydrum

1/1

Projects related to Tools
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Diplomas

BA INDUSTRIAL DESIGN

Diplomas

with Chris Kabel, Elric Petit, Stéphane Halmaï-Voisard

Bachelor Industrial Design diploma's projects, 2019
Diane Thouvenin – Sun Connection

BA MEDIA & INTERACTION DESIGN

Diane Thouvenin – Sun Connection

with Alain Bellet, Christophe Guignard, Gaël Hugo, Laura Nieder, Pauline Saglio

What time is it at Hortense’s in Montreal? What’s the weather like at Alexandre’s in Tokyo? When I communicate with my loved ones, scattered all over the world, I am disconnected from my physical time-space. Sources of constant artificial light and windows on the digital world, screens replace the sun as a space-time reference point. Sun Connection enables you to reconnect with your loved ones through a delocalised sun. Everyone is free to use their own physical and digital space with a luminous and colourful presence, to transpose themselves into another time and space.
Evan Kelly – Invisible Network

BA MEDIA & INTERACTION DESIGN

Evan Kelly – Invisible Network

with Alain Bellet, Christophe Guignard, Gaël Hugo, Laura Nieder, Pauline Saglio

Invisible Network is a portable device that makes the invisible and autonomous communications of machines perceptible and tangible. The way they interact with each other is akin to the modes of human communication, thus creating a real social network of machines. This device mediates between users and the machines around them. Via the screen it transmits fragments of its continuous and silent communications in the form of human social metaphors.
Dorian Jovanovic – IFTTA

BA MEDIA & INTERACTION DESIGN

Dorian Jovanovic – IFTTA

with Alain Bellet, Christophe Guignard, Gaël Hugo, Laura Nieder, Pauline Saglio

IFTTA (If This Then Authenticate) is a modular authentication kit that allows users to design passwords to access their digital environment. Nowadays the majority of online services require complex authentication from their users. However, our ability to manage our passwords is becoming time consuming: we forget, make mistakes and retype. By default, we have accepted the present systems in place: double verification, SMS, phone calls, e-mails, etc. What if we tried something different? A more personal approach for example. This kit reflects the way we want to view our relationship with passwords. Each of the proposed modules involves a distinct mnemonic interaction: touch, position in space, hearing and sight. These elements can be added up as well in order to design a personalised authentication system.
Soundmachine

BA INDUSTRIAL DESIGN

Soundmachine

with Nicholaï Wiig-Hansen

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BA INDUSTRIAL DESIGN
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