ECAL x BMC - Daily Mobility

ECAL x BMC - Daily Mobility

 

In collaboration with renowned Swiss bicycle brand BMC, second year Bachelor Industrial Design students, under the guidance of Stéphane Halmaï-Voisard, Head of the programme, and Christian Spiess, Swiss designer and bicycle aficionado, present a collection of handy and colourful accessories for the modern daily bike commute.

 

Collaboration (2022) with Christian Spiess

Assistants
Elie Fazel
Students
Inès Aznar, Alicia Berclaz, Jessy Bueno, Mattia Cook, Léo Crespin, Charlotte Dubois, Sacha Dufour, Louise Dupont, Hugo Duport, Jade Eymann, Antony Gallay, Camila Hidalgo, Nicolas Honegger, Sam Lombardo, Robin Luginbühl, Lirjeta Maxhuni, Julie Meyer, Aleksandra Nazarova, Sven Odermatt, Annick Persechini, Marco Renna, Tiziana Rocha da Silva, Aramis Rüdisühli, Cindy Sacher, Léonie Sammons, Shania Soares, Noah Watzlawick

Featuring add-on equipment or revamped bikes, the students’ projects offer a glimpse into the future of mobility on two wheels and highlight the potential of an enhanced rider experience. In the cycling world, BMC is synonymous with state-of-the-art and high-performance cycling products. With urban mobility, the brand’s target shifts radically to comfortable, pleasurable and practical products. “Design is something that is constantly evolving. Getting to grips with the next generation’s perspective on our industry was just a great experience”, explained Christof Bigler, Industrial Design Team Leader at BMC.

The resulting collection of concepts features a seamlessly integrated textile lock; stroboscopic reflective rim covers to enhance visibility; recycled plastic confetti style mudguards, chain guard and pedals; a convenient shopping trolley that attaches easily to the bike frame; a sturdy handlebar that includes a basket; and a compact model that allows easy storage or a quick hop on public transport – to name but a few.

On the occasion of the Salone del Mobile 2022, the projects were shown as part of the House of Switzerland Milano.

Paul Gauthier - CARGO FORK - Image by ECAL/ Santiago Martinez & Jasmine Deporta
Paul Gauthier - CARGO FORK - Image by ECAL/ Santiago Martinez & Jasmine Deporta

1/2

Mattia Cook - CONFETTI
Mattia Cook - CONFETTI - Image by ECAL/ Santiago Martinez & Jasmine Deporta

1/2

Robin Luginbühl - PLUTON - Image by ECAL/ Santiago Martinez & Jasmine Deporta
Marie Kurstjens - ILO - Image by ECAL/ Santiago Martinez & Jasmine Deporta
Marie Kurstjens - ILO - Image by ECAL/ Santiago Martinez & Jasmine Deporta

1/3

Marco Renna - GUIDO - Image by ECAL/ Santiago Martinez & Jasmine Deporta
Marco Renna - GUIDO - Image by ECAL/ Santiago Martinez & Jasmine Deporta
Julie Meyer - PHOSPHO - Image by ECAL/ Santiago Martinez & Jasmine Deporta

1/3

Sam Lombardo - MULO - Image by ECAL/ Santiago Martinez & Jasmine Deporta
Sam Lombardo - MULO - Image by ECAL/ Santiago Martinez & Jasmine Deporta

1/2

Sacha Dufour - ROLL & GO -- Image by ECAL/ Santiago Martinez & Jasmine Deporta
Sacha Dufour - ROLL & GO -- Image by ECAL/ Santiago Martinez & Jasmine Deporta

1/2

BMC headquarter visit - Image by ECAL/ Jasmine Deporta
BMC headquarter visit - Image by ECAL/ Jasmine Deporta
BMC headquarter visit - Image by ECAL/ Jasmine Deporta

1/3

Presentations - Image by ECAL/ Jasmine Deporta
Presentations - Image by ECAL/ Jasmine Deporta
Presentations - Image by ECAL/ Jasmine Deporta

1/3

Projets similaires

Victorinox x ECAL

BA INDUSTRIAL DESIGN

Victorinox x ECAL

with Philippe Malouin

  In collaboration with the renowned cutlery brand, students from the Bachelor in Industrial Design drew inspiration from the iconic Swiss Army Knife to create original and innovative concepts.  

WOOLWEAR

BA INDUSTRIAL DESIGN

WOOLWEAR

with Herding Wool, Ugo Bompas

This immersive workshop explored footwear design through the materiality of wool.

Newspaper 2025-26

BA INDUSTRIAL DESIGN

Newspaper 2025-26

with Elric Petit

Newspaper is an industrial design project whose objective is to enable a personal stance on a topic of one’s choice. The project is based on an article taken from a newspaper or a specialized magazine, used as a conceptual and critical starting point. Through the analysis, interpretation, and translation of this written content, the project invites the development of a design reflection, questioning the issues, forms, and uses related to the chosen theme.

Museum Trail

BA INDUSTRIAL DESIGN

Museum Trail

with Adrien Rovero

Museum Trail is a project that explores Swiss museums in all their diversity. Rather than focusing solely on the large, well-visited institutions, the project explores what the term "museum" means today in a country that is home to over a thousand museums, one of the highest densities in the world.

Abla Bolassi Owoussi – Mira

BA INDUSTRIAL DESIGN

Abla Bolassi Owoussi – Mira

by Abla Bolassi Owoussi

Mira is an interior lamp that explores modularity through a pulley system that allows for adjusting light intensity. The lampshade, made of veneer, subtly transforms depending on the position of the mechanism, playing on both light and shape. This project reflects a need for flexibility in the domestic space and reflects a personal research on the evolving object, halfway between discreet technicality and poetic expression of the material.

Related courses