Service Design - 2022

Service Design - 2022

During the Service Design course, the 3rd year of the Graphic Design, Photography and Media & Interaction Design bachelors had to create multi-media projects. A collaboration of the Visual Communication department which had as subject the SDGs (*Sustainable Development Goals).

The theme was called "For a good cause, make the SDGs a reality" and its objective was to allow students to develop a cause that is close to their hearts. Each project consists of at least two different media, one primary and one secondary. These projects could take any form that the students deemed relevant, be it a website, editions, posters, a video sequence or virtual reality.

Transversal project (2022) with Angelo Benedetto, Vincent Jacquier, Pauline Saglio

Loris Briguet, Raphaël Carruzzo, Julie Corday, Hugo Le Corre, Anaelle Iglesias Carballo, Marine Dang, Martial Grin, Jamy Herrmann, Aurore Huberty, Samara Krähenbühl, Marion Marquet, Achille Masson, Iris Moine, Basil Pérot, Tania Praz, Yolane Rais, Camille Spiller, Nina Treichler, Charlotte Viglino, Mara Wohlfahrt, Lara Zettl, Nathanaël Vianin, Samantha Trinkler
3D Graphics, Photography direction, Visual identity, Web, Editorial, Motion design, Moving images
What are the SDGs?

17 Sustainable Development Goals (SDGs), with more than 169 targets signed by all UN member states for the 2030 Agenda. 

They reconcile the economic, social and ecological dimensions of sustainable development and place the fight against poverty and sustainable development on the same agenda for the first time.

This means that all states are called upon to play an equal role in finding common solutions to the world's pressing challenges. Switzerland is also required to implement the goals at the national level. In addition, incentives must be created to encourage non-governmental actors to make an increasingly active contribution to sustainable development.



Edition & Documentary video


The ADELPHE project aims to represent the genders equally in order to raise awareness about this still taboo subject.

The easily printable and distributable fanzine format allows easy access for anyone not directly concerned with gender issues. The video teaser allows for quick accessibility and digital visibility in order to introduce the subject of the fanzine.


By Julie Corday , Tania Praz , Charlotte Viglino



Edition & chrome extension

Based on a study conducted by Dr. Lea Stahel at the Institute of Sociology of the University of Zurich in 2020. The Hate speech online edition aims to raise awareness, especially among young people, about the problem of hate speech on the Internet. Based on 8 points, this study deciphers the phenomenon and its problems in Switzerland.

The project also includes Rate Hate, a Chrome extension designed to combat hate and hate speech on the Internet. With this application you can evaluate the hate content of a website and modify its content accordingly. The goal of Rate Hate is to transform hate speech into graphic visuals in order to divert and criticize its content.


By Achille Masson , Camille Spiller , Raphaël Carruzzo




Edition & instagram

The Essence project consists of a series of magazines dealing with subjects that are interested in families of natural products such as mushrooms, algae, fruit skins and many others that have the capacity to become biomaterials. The project is to be understood as a natural, artistic and avant-garde magazine. It includes recipes to make at home, articles, interviews, artworks and workshops as well as various photo pages.


By Marion Marquet , Yolane Rais , Loris Briguet


Magazine & video

REUSE REPURPOSE RECYCLE has as its main support a magazine that highlights and sensitizes its readers to the current problem of consumerism, through the promotion of a lifestyle based on second-hand consumption. The book is aimed at a young and committed public and takes advantage of the current thrifting trend.

In this first issue, the basics of the issue are discussed and the tone is set for the issues to follow. The magazine is supported by a series of three teaser videos that invite the public to consult the book and pique their curiosity.


By Samara Krähenbühl , Nina Treichler , Mara Wohlfahrt




Website & edition

Hydro-Hegemony presents water conflicts from 3000 BC to the 21st century, showing how water is the lifeblood of ecosystems; global environmental changes, especially climate change, further intensify competition between competing uses and users, leading to conflict and war.


By Samantha TrinklerNathanaël VianinLara Zettl



Edition, moving poster & VR short film

Laisser disparaître ou faire disparaître exposes the conflicts of interest between our desire to preserve the planet and our addiction to comfort. To act for the good of all or to protect one's own interests?

In the 'privileged' context inherent to Switzerland, eco-anxiety is soaring and, paradoxically, comfort is gradually reaching its peak. Feelings oscillate between guilt, denial and justification of acts that contribute to the deterioration of our Earth, of the ties that bind us and of our values.

Through interviews and surveys, the edition gathers current concerns from subjects of various ages, the vast majority of whom are Swiss. They answer the questions: "What are you afraid of disappearing?" and "What comfort are you not ready to give up? Some systems of thought are developed in order to offer a varied range of opinions. One of them is narrated by a voice-over and a succession of images in a poignant VR experience. Moving posters highlight various issues such as travel, over-consumption and imports.

Capturing a world in corrosion, the project is to be understood as the testimony of a concerned society.


By​​​ Marine DangJamy Herrmann



Leaflet / poster & website

The Melting Points project is initially composed of a series of leaflets with the aim of warning and reporting on the environmental situation of glaciers in Switzerland. Rather than communicating the urgency of the situation, we decided to evoke the mass disappearance of certain glaciers, thus accentuating a process that has already begun and is partly irreversible.

This printed dimension of the project serves as a bridge between an ephemeral physical object and a constantly evolving website. The latter is based on the analogy of the obituary, listing the disappeared, threatened and non-threatened glaciers while emphasizing the nostalgia and memory of these places.


By Martial Grin , Hugo Le Corre , Basil Pérot




Journal & instagram

The coral rescue project deals with issues concerning aquatic life. We decided to look at the extinction of corals, which has accelerated in recent decades. This journal describes 14 solutions to help save them, alone or together.

It is foldable and includes illustrations and QR codes to find out more about the cause. The edition is guided by an instagram page of GIFs, which helps us understand and reach out to more people.

By Aurore Huberty , Iris Moine , Anaelle Iglesias Carballo